Tech to Real Estate: A Unique Journey with Kranti Ponnam


Tech to Real Estate: A Unique Journey with Kranti Ponnam


Guest: Kranti Ponnam, an accomplished engineer with a strong background in technology, embarked on a remarkable journey in the real estate world. Born and raised in India, Kranti’s early exposure to his family’s deep involvement in real estate ignited his passion for the industry. Despite a successful career in technology, he remained steadfast in his belief in real estate as a more reliable investment avenue than the stock market. Kranti’s real estate journey began with the acquisition of small condos and apartments in San Diego. From there, he expanded into the commercial real estate sector and became a limited partner in syndicated deals.


Big Idea: Join us for a deep dive into the thriving Atlanta real estate market and discover investment opportunities that extend beyond the city’s limits. Our guest, a seasoned investor, takes us on a journey through different facets of real estate, emphasizing the importance of market selection, effective strategies, and adaptability in achieving long-term financial security.





Dan: Yeah, you and me both. You and I were talking before we got to record about me having to cancel and you twice, and I was like so excited and looking forward to the episode once our booking agents started the conversation, like wow, here’s a really cool conversation. We’re going to have multi-family investment syndication in the Atlanta market, which the listeners know. I love the Atlanta market, I’m bullish on it. It’s going to be a great market, I think for another five, 10 years at least into the foreseeable future. But you also had this tech data driven background, which I think is unique, right? For people who come on the show and people who are usually syndicating real estate deals, usually they start flipping houses, maybe buy some things, develop, buy, build a three unit, and now they’re going to buy a 100 or 200 unit apartment building. I think your path was different and that was part of why I was excited. Maybe you could tell the origination story, the brief play by play on how you got to where you’re at and what the business model looks like now.

Kranti: Sure. My background is an engineer, and then came out of college, took a job in a field that was totally unrelated. I went to school for mechanical civil engineering master’s degree and then came out and did work in the technology space. So always was in the technology space. But growing up, and I grew up in India, my dad, my whole family has been in real estate and real estate was more of a second nature. So once I started making money and started building businesses and going into it, I’ve never invested as much in stock market, still don’t believe it one bit. So I have some holdings, but always been a believer of real estate and that’s how I first started buying. I bought my office complex that we basically had our company located. I think we did really well on that particular building and sold it in about a span of eight years for five x the price.


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Kranti Ponnam & I Discuss Teach to Real Estate:

  • Transition from Technology to Real Estate Investing: Kranti delves into his unique journey transitioning from the technology sector to real estate investing, highlighting how his strong belief in real estate, coupled with a technology background, paved the way for his substantial success in the real estate market.
  • Exploring Different Real Estate Asset Classes: Kranti’s diverse investment portfolio spans various real estate asset classes, from small condos to retail strip centers and multi-family properties. He shares his strategic diversification tactics, showcasing his adaptability and astute investment acumen across diverse segments of the real estate market.
  • Unveiling the Potential of the Atlanta Real Estate Market: Kranti’s enthusiasm for the Atlanta market is fueled by its remarkable potential. He outlines key factors, such as population growth, job opportunities, and affordability, which make Atlanta an enticing and sustainable market for real estate investment.
  • Strategic Scaling: Kranti’s approach underscores the significance of strategic scaling in real estate investment. He provides insights into adding value to non-performing assets, optimizing property performance, and maximizing returns while diligently managing risk factors within a dynamic market.
  • Impact of Market Trends on Real Estate Investments: Kranti shares valuable insights into how market trends can significantly affect real estate investments. He addresses the evolving market dynamics, particularly focusing on factors such as interest rates and rental growth, which play a pivotal role in influencing investment decisions and asset values.


Relevant Episodes: (There are 233 Content Packed Interviews in Total)


The transcript of this episode can be found here.
Transcripts of all episodes can be found here.