Episode: Motivated Seller Leads from REI Radio Advertising with Chris Arnold โ€“ Real Estate Investor

Guest: Chris Arnold is the co-founder of COSA Investments, one of the largest wholesale companies in the DFW Metroplex.  Chrisโ€™ primary source of motivated seller leads is radio advertising.  With that experience, he recently launched the REI Radio coaching program.

Big Idea: โ€œRadio is the Marketing Channel that Everyone Knows About, but isnโ€™t Usingโ€  Chris and I discuss how to buy radio advertising to generate motivated seller leads.  Buying radio ads is like buying fix & flip real estate deals.  You simply cannot pay retail and make it work.  The money is made in the buy.

The REI Radio strategy that Chris tested & produced provides the entire framework for building a radio advertising program to generate distressed seller leads.

 

  

Episode Sponsored by the Deal Machine:

Driving for Dollars Software to Build a Team of Drivers, Manage Routes, & Even Automate Marketing.  Free Access at  http://REIDealMachine.com/

 

Resources mentioned in this episode:

www.WholesalingInc.com/reiradio

 

Chris Arnold & I Discuss REI Radio:

  • Buying Radio Ads is Like Buying Investment Real Estate

  • The โ€œMLSโ€ for Radio Advertising

  • Major Mistakes Iโ€™ve Made in Radio

  • Initial Budgets Lower than Youโ€™d Expect. A lot lower.


  

Relevant Episodes: (There are 182 Content Packed Interviews in Total)

 

The transcript of this episode can be found here.
Transcripts of all episodes can be found here.

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