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Category: Jewels of Wisdom Newsletter

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Jewels of Wisdom Newsletter – Flipping Houses IS the Best Business Model in 2025

Flipping Houses IS the Best Business Model in 2025

Existing-home sales have decreased by 4.9% in January, marking a notable shift in the market. Current mortgage rates still remain above 7%. On top of that, inventory levels have risen by 16.8% to approximately 829,376 active listings. Sounds bad, but it is not even close to what has been normal for my entire career spanning more than 18 years. See the Fed Chart below for historical inventory levels.

Flipping Houses has NEVER been Better 

Flipping houses from 2006-March 2020 was a real challenge. I remember wondering if anyone would buy each renovated house I was building. It felt like a miracle when we got the offer-and yet another if it appraised & closed. Since 2020, even the past 12 months, the majority of houses we’ve renovated have sold for higher prices than we thought when we bought the deal. And the sales have mostly been in 14 days or less. What a great time to be alive & flipping houses!

  1. Houses are Liquid. They sell or rent extremely fast-usually 60 days or less for a sale, 30 days or less to rent. Assuming you’re priced appropriately. Contrast this with my commercial properties. Shopping center units & industrial buildings often take 12-24 months or more to rent. My recent apartment building sales took 12-14 months from the For Sale sign to the closing. I love 1-4 unit residential properties for their lightning fast sale cycle.
  2. Renovated Houses are a Premium Product. A well designed & tightly executed renovated house is a special product to the home buyer seeking their dream home. Whether a starter home or their forever home, when it’s renovated, it commands the highest value. They aren’t comparison shopping-their fulfilling their dream. It’s like a Lexus buyer-they buy for the experience of ownership, NOT necessarily to get a good/great deal.
  3. Inventory is Extremely Low. The wind is still at our back-there are still VERY LIMITED options for home buyers.  Even less so the buyer seeking a Renovated Home.
  4. Now is the Time to “Time” the Market. Home prices will peak between March 15-June 15, 2025. In many markets, these numbers will be the absolute highest prices ever paid for Renovated Homes sold in their respective markets. That said, there are a small number of micro-markets which peaked in 2022 and have cooled since then.

How to Play the Market

If you don’t already have fix & flip deals in process, right now is the time to find one, or several, assuming you have capital and contractor resources to execute quickly. Your goal is to hit the market by June 1 to hit the peak selling/peak pricing season.

Submit quick closing offers with large earnest money deposits. Most “standard” transactions close in 30-45 days. When I want to win a deal and I have contractors ready to go, I’ll close my deals in 7-14 days. Why wait??

My earnest money deposits are almost always 10% on deals under $250K. Once I make an offer, I’m planning to close no matter what, so the large EMD is not a risk to me. The certainty of closing & my quick timeline is the reason my offers win so often.

Of course if a seller needed more time for some reason, I might wait around. Better to book the deal into my schedule and find another for the near term More deals=more opportunity to get lucky in the Spring Market. Although it doesn’t happen as often as 2022, we experience the “multiple offer situation” most often every year between March 1-June 30. It’s been that way since 2006.

Jewels of Wisdom Newsletter – What’s it feel like to WIN?

What’s it Feel Like to Win?

Two weeks ago I had the idea for this week’s newsletter: Winning. It struck me right as the Philadelphia Eagles won the NFC Championship. Lest I jinx our team (I grew up right outside of Philly), I held off on writing this until now-a week after the win. This year’s Philadelphia Eagles know what it feels like to Win. In a blowout, I might add.

For me, winning feels like I’m living life now in a bonus season. I struggled with addiction through my early adulthood-only quitting at age 32, on Jan 21, 2012. I recently crossed 13 years sober. That’s a WIN!!

“Pop Champagne” Could be Deadly.

There is danger in winning. You go one of two directions after a win. You pop champagne and celebrate-which is often what we do the first time we experience a big win. OR, you humbly get right back to the grind. You engage in those same habits you formed which created the win. In sports, that looks like 5:00 am gym sessions followed immediately by practice. Think Kobe Bryant. Doing the latter-getting back to the grind- is how you set yourself up for that next win. Mamba Mentality

In 2007 I was just under 3 years sober and had been in real estate 2 years. Late that year I had 4 large closings (they were large closings to me at the time-a ton of inflation has occurred since then) and saw 6 figures in my bank account for the first time in my life. I mentally popped champagne, that money went to my head, and a short while later I relapsed into addition. It was 5 full years of misery before I found God and regained my sobriety, sanity, & sustained success in the real estate industry. Grateful to be alive. Bonus Season!!

Within the last few years, our company closed our single largest deal, in terms of profit. I’ve intentionally worked to keep an even keel now-whether a win or a loss-handle either smooth and calmly. When we closed that deal I was glad & grateful, but that excitement of the big win I felt back in 2007-that “pop champagne” feeling was non-existent. That’s a healthy place to be. Neither myself or my partners skipped a beat after that closing. We immediately maintained the habits that created the opportunity. Mamba Mentality.

What is the Most Valuable Habit that Creates the WIN in Real Estate Investing?
Simple. Make offers. That habit-making offers-took me YEARS to develop at a sustainable level. It is very simple, but very easy to get stuck procrastinating and analyzing and checking the comps again and talking to contractors and interviewing tenants and on and on and on.

Get to MAKING YOUR OFFER as quickly and often as you can!! Closing Many Deals requires making at least 10 times as many offers. I mean, we want to close GOOD DEALS, right?? Making offers is how you win those good deals.

When you consistently make offers you experience that rewarding feeling of WINNING-first when your offer gets accepted and then once again later when you exit or refinance that deal and collect that check! Ah, but beware of “Pop Champagne” mentality and get right back to making more offers to setup that next WIN!! Mamba Mentality

Jewels of Wisdom Newsletter – 3 Commercial Mastermind Key TakeAways

3 Lessons Learned at the Commercial Academy Mastermind

  1. Go Class A – So Henry, Aaron, Dakota, (partners of mine) & I went out to lunch with a few of my friends. One guy has $180M in retail, another has $1.2B in multi family & another earned $37M in income last year. There were about 18 of us in total. Henry quietly paid the entire check. Class A act here. The lesson here is that it was a strategic move. Once everyone realized what happened, they thanked Henry and had a short conversation. Great investment into building a relationship & Great first impression
  2. Bigger is NOT Always Better – One of my friends has a very large, highly vacant property that is taking a TON of work to stabilize. This is a heavy lift-and he does expect heavy profit. But there is a personal cost in energy, time, & sleepless nights that come along with a lift like this. May or may not be worth it-but I learned to include this in my analysis on bigger, heavy lift deals.
  3. Choose Wisely-Time & Money are Limited. Along the line of the heavy lift, I further realize that time & money are limited. More so time. There are only so many deals you can do-so choose wisely. Not all deals deserve to get done. The profit must align (meaning there needs to be ENOUGH profit) with the risk involved. I now include the risk of the time wasted on a project in addition to the money risk involved. Can always make more money, but cannot make time.

Jewels of Wisdom Newsletter – Data Center Development sell above $1,000 per Sq. Ft.

Data Center Development sells above $1,000 per Sq. Ft.

Over the past few years I’ve heard about Data Centers and never gave them much thought. Then, on the TreppWire Podcast (one of my top Commercial Real Estate investing information sources), I began hearing about sales at $1,000 per foot, $1,500 per foot & up. I’m no expert on Data Centers & AI, but I know enough to see a trend and learn at least enough to survive the coming wave. (Translate that last sentence to “Learn about & implement the new technology and rake cash.”)

This week’s REI Diamonds Show podcast, I interviewed a Chad Fowler, a data center architect. One fun fact I learned is that old technology data centers, think pre-AI, could be retrofitted into old office buildings or warehouses. Now, with the advent of liquid cooled chips, the rigs require 20-24 foot clear ceiling heights. Debunks the idea of converting old office buildings downtown… Listen here.

Why I’m Bullish on Humankind’s Cities

I’m bullish on cities because a majority of humankinds technological leaps have occurred in cities through all of history. It made logical sense for trading & physical goods. Where the people are, there too is the product.

The market forms because of the cluster. Where the people are, there is talent. Talent can then collaborate within the AI (meaning “Actual Intelligence”) produced by the proximity of all of those people. It’s easier to hire other talent, a doctor, home builder, or any other service when there is abundance of people around. So commerce & innovation thrive where many bright people are gathered. I’m bullish on cities mostly for this latter reason-the innovation clusters.

The city is now coming out of a slump, and I believe it has already bottomed out. The “work from home” experiment is coming to an end and I am glad that we are going to return to a culture that prizes production.

Logistics Clusters

Logistics Clusters are cities that feature a location such that goods are transported through in mass. Think highways, airports, & railroads. Atlanta thrives because of it’s central hub location for trucking & air traffic. Chicago grew up on Lake Michigan traffic & railroads. Philadelphia grew out of the Delaware river traffic and continues to be a prime location today due to reasons including the proximity to Washington DC & New York.

I’m bullish on industrial property located within these logistics clusters. As long as people are buying goods, there will be a need to store & ship those same goods.

For a deep dive into Logistics Clusters, I suggest reading Logistics Clusters by Yossi Sheffi.

Well, I’m off to finish the rest of this Commercial Mastermind. Catch you next week!

Jewels of Wisdom Newsletter – Move to Trump’s City & Pay NO Federal Income Tax

Trump proposed providing Federal Land for development of homes to address the housing shortage. Surely, this utopia will be named after Trump. I assume this will also provide streamlined zoning to allow record speed in constructing houses and the necessary infrastructure. But then the problem all real estate developers & investors face:

Who Will Buy these Houses? Why Move to Trump’s City?

To solve this issue, I propose a 5 year Federal Income Tax Amnesty on the 1st Million in income for residents who agree to establish residency in Trump’s City AND agree to remain a resident for 10 years. This would incentivize people to move and remain after the tax-free period expires. Here are the options for the location(s) of Trump’s city:

Since you read the subject line & are now reading this, I’m guessing you may have thought, “Wow, I can move INSIDE the US and find a tax haven?” If fact, a policy like this, on maybe 25,000 acres, might allow for 50,000 residents.

This would create a land grab along the lines of the opening of the frontier in 1889. There would need to be a lottery, and perhaps income bracket quotas which could be filled strategically so as not to create a federal housing project along the lines of Cabrini Green over time. Far better to have a wide range of incomes to give the city a solid foundation for future desirability & innovation.

Truth be told, much of this land is not really buildable, so I’m not sure how realistic this whole plan is. Anyway, I’m done dreaming about US tax policy. Having written several large checks for 2024 taxes, and watching bonus depreciation waning to just 40% this year, I am anxiously awaiting the expected tax code updates from our newly elected President…

 

Jewels of Wisdom Newsletter – My Dad & I at the Henry Flagler Museum

This week I took my dad over to Palm Beach to visit the Henry Flagler Museum. I have been there 4 times now-and I am inspired every time I go. Henry Flagler was the legal mind behind Rockefeller & Standard Oil (Exxon-Mobil).

He invested his fortune developing the Florida East Coast railroad-and cities along it’s route including St. Augustine, Palm Beach, Daytona Beach, & Miami, Florida. Without Flagler, Florida’s economic power may not exist. Henry Flagler believed, as I do, it is better to invest in helping the man help himself, rather than giving a handout. This was his view on developing Florida-provide the catalyst for economic organic growth.

PRO TIP: Before visiting the Henry Flagler Museum, read The Last Train to Paradise to grasp the rich history of real estate development in Florida.

In the car on the way back home I asked my dad, “What would it take to alleviate the US housing shortage using Federal land? How could you jump start a new city without an economic engine such as a port or logistics cluster?  What would bring people to Trump’s federal housing projects?” The answer sparked this idea:

Jewels of Wisdom Newsletter – Are You Coming to Orlando with me?

 

Last chance to invest in this Self Storage Deal.  If you’d like to invest, or review the investment presentation you can reply to this email or Schedule a Call 


A Major Blind Spot in CRE Underwriting

Underwriting commercial real estate deals is where the money is made or lost. Underwriting is deciding the price and/or terms you are willing to pay for the risks involved in buying/owning the property. Honestly, I prefer “napkin” underwriting, where I am scribbling the current rents, current expenses, potential rents, capital improvements, etc. on a scrap of paper already full of other notes inhabiting my desk.

Honestly, my desk is always cluttered with 6-12 sheets of notes from my interactions on the phone/zoom daily. I ALWAYS take notes on EVERY call I schedule, no matter the other parties skill level, wealth level, or even my own expectations from that meeting. And I’m always surprised to glean a jewel of wisdom from EVERY call/meeting I join.

This week, with one of my partners in our Commercial Brokerage, Henry Eisenstein, we underwrote two deals live, on video. We will both publish these in a few weeks on our YouTube channels. The Major Blind Spot we highlighted on these examples was the insurance cost. These costs have gone WAY up & that’s assuming you can even find an insurer to “buy” the risk (meaning write the policy)

Insurance Cost is a MAJOR Risk in the Future Profitablity of CRE

When I bought my first 3 large apartment buildings, I didn’t even pay attention to that line item for insurance. I simply moved ahead with the deal and got lucky-that I was able to find insurance for the same cost, or less, than the Seller was paying. I underwrote the deal using the insurance costs provided by the seller and believed them.

Now, many sellers have older policies with lower insured amounts. Once you buy at the new, much higher value, you’ll also be wise to buy insurance at that higher amount. This costs more. Not only that, many of the commercial sellers in today’s marketplace DO NOT EVEN CARRY INSURANCE!! In fact, this IS THE REASON THEY’RE SELLING NOW. 

To be clear, now is NOT the best time to sell commercial real estate because the interest rates are so high. If the rates were to drop, more deals will close at slightly better prices. However, if a seller owns a $2M-$10M property with NO insurance, perhaps NOW IS THE BEST TIME TO SELL.

Why do these Sellers Have NO INSURANCE?

Right now, on the heels of inflation, hurricanes, & wildfires, insurers are paying out large claims. In the process of evaluating the risk they hold (policies they wrote, which they may have to payout), they are either dramatically raising insurance rates (I’ve seen 150%-300% increases issued to renew) OR simply dropping the property altogether, leaving the owner with no option but to go uninsured. Terrible situation for that seller.

I’ve also seen a deal where the Seller made a $500K claim for wind damage and was dropped the following year. I offered $8M on the deal, he wanted $11M. I may have paid more, but when I called my insurance broker to quote the policy, we could not find a single company willing to issue the policy at a price that would make the deal work.

The Insurance Cost is Deducted from Your NOI, Reducing the Value of Your Property

The cost of insurance is an expense, which reduces your NOI & ultimately the actual value of your property. For example, if you’re using an 8% cap rate to value your deal and your insurance cost is $35,000/year HIGHER than you expected, or paid the prior year, that reduces your value by $437,500. If this happens again next year, and the year after that, you might be $1.3M less valuable than you projected. I don’t know about you, but I’m not excited by losing $1.3M in value…

KEY TAKEAWAY: If you’re buying a commercial property, ask for the “loss run history” for the property as part of your DD package. This shows all the claims made. If there are recent claims, you may have trouble finding insurance at all, and certainly not at reasonable rates.

ANOTHER KEY TAKEAWAY: ALWAYS shop your insurance very early in the contract cycle. Confirm your insurance cost assumptions before your DD expires. Your deal may not actually be a deal you should close on…

Jewels of Wisdom Newsletter – Commercial Properties are Going to be Worth Less

U.S. flags at half mast because former President Jimmy Carter passed.

37,000 acres & 12,000 structures burned, & 11 dead so far. Still, these fires in California rage on. I’m praying for rain. And for everyone affected to get through this.

I got to Florida for the Winter this week and saw the destruction wreaked by the two hurricanes that swept through a few months ago. There is a lot of work to be done. Compared to last year, this place is a bit of a ghost town. Nearly empty restaurants-for those that are open-and a lot less traffic than usual.

Let’s just take a moment of silence this week for those facing these challenges (or any other catastrophic challenge not listed here).

Commercial properties are going to be worth less because of these disasters. Insurance costs are sure to rise yet again, eating further into the NOI of any property NOT on triple net leases, leaving lower valuations in the wake.

Here’s today’s agenda:

  • For Sale – 34 Real Estate Investor Deals 
  • For Sale – 4 Warehouse Deals (One, in IL, is Off Market)
  • Self Storage Investment – 22%-30% IRR Target
  • Meet me in Orlando on Jan 31?

First Time Reading?  Sign Up Here


Doing a Deal with Diamond Equity

Here’s What I’m Buying:

  • Retail Strip or Shopping Center 10,000-250,000 Sq. Ft.
  • Industrial or Flex Warehouse 20,000 – 250,000 Sq. Ft.
  • Industrial 8,500 Sq. Ft+ on 3+ Acres
  • Prefer value-add: either low rents OR vacancy, or both
  • Prefer that you either Own, or are Direct to the Owner

Storage Development Deal – Open Allocation closing Jan 2025
Want to Co-Invest with Me?

This is a picture taken outside of the Wilkes Barre, PA storage development project. We are building a similar project in Lawrenceville, GA and breaking ground in Jan 2025. We have about 1/3 of the $4M allocation available for investment. You can watch the Investor Presentation with Fernando Angelucci & I here. (reply to this email for the access code) 

NOTE-I have an apartment building currently under contract and awaiting closing. Once that closes, the cash from that deal goes straight into this deal, and the allocation will be closed.

Interested in Investing? Or have further questions?  Schedule a Call 


I’ll be in Orlando Jan 31-Feb 2 at this Diamond Inner Circle – Commercial Academy Event. Want to meet me there?

Register Here

Here’s Why I Attend:

  • Network: There are more than 100 Commercial Real Estate investors attending-most seek JV Partners who can bring them deals.
  • Knowledge: There will be 9 presentations of recent & active projects. There is no other place to get this level of “behind the scenes” details-most CRE investors are highly secretive and NEVER share any of their strategy. I may be one of the 9, I’ll keep you posted. 
  • Deal Flow: I own a shopping center, several storage facilities, 2 mobile home parks, and some flex industrial – all deals which discovered at these events.
  • Orlando, FL: I love the warm weather this time of year in Florida!!

Register Here

Jewels of Wisdom Newsletter – 2025 Real Estate Predictions

Good Morning my Wise, Constant Reader!

Here’s today’s agenda:

  • For Sale – 36 Real Estate Investor Deals 
  • For Sale – 4 Warehouse Deals (One, in IL, is Off Market)
  • Self Storage Investment – 22%-30% IRR Target
  • Meet me in Orlando on Jan 31?

First Time Reading?  Sign Up Here

2025 RE Predictions
2024 Wins & 2024 Losses

2024 Wins

  • I got married this year!!
    • Without my wife, Caity, I would not be in this place I am today, both personally & professionally.
  • My daughter, Keeley, graduated college with a Criminal Justice degree. 
    • I dropped out of Villanova University in my 2nd year. I am impressed at her ability to stick with it & make it look so easy!!  Congratulations Keeley!!
  • We got a new dog! 
    • Charlie was one of our wedding gifts.  “Thank you Aunt Kristin & Uncle Brian, we LOVE Charlie!!”  – Me & Caity
  • We wrapped 2024 closing 259 deals. 
  • We have 104 deals in inventory with projected profit of $7M+.  
    • This figure does not include any commercial real estate deals. This is the strongest inventory we’ve ever had in January. January normally reflects the slowdown which begins Nov 1st & runs through January 2. Now it’s raining leads & many deals will follow.
    • We are going to double the Gross Profit in 2025 and need a few good Deal Makers to join our team. It is NOT an easy job, and NOT easy money, but an intelligent & hard worker can expect to earn $200K+/year. The upper end of the yearly income achieved by someone on our team now is  just under $500K/year. Careers.DiamondEquity.com

2024 Losses

  • Grandmom Breslin passed at 94 years old.
    • Just before Thanksgiving, my dad’s mother passed away peacefully, in her sleep, and her own bed. My dad retired in 2024 to care for her instead of sending her to a long term care facility.
    • On the day she died, Diamond Equity closed our highest grossing profit deal (high six figures) I like to imagine she played some role in that behind the scenes, in the afterlife we contemplate at times like this.
  • A Few Bad Deals. We are 2 very sticky rehab projects we’ve owned now for 2-3 years.
    • Risk is Real with High Volume House Flipping 2 days before closing with our owner occupant buyer, the gas company shut off the gas. This wasn’t for non-payment, but a sudden requirement on their behalf that we install a new gas line. Coordinating that new line with them took 6 months alone-very frustrating. I’ll omit the dozen other roadblocks we faced on these 2 deals for now.
    • We will sell them both this year and face the reckoning… When you do a few hundred deals, every so often one will turn sour. The cure?  DO MANY DEALS!! Offset those losses & make them inconsequential by racking up 6 & 7 figures worth in profits!

2025 Predictions

  • Commercial Deal Flow will be abundant this year. 
    • Flat rents across most asset classes & higher interest rates for longer will cause more sellers to exit. This will produce transaction volume & quality deals.
  • Tax Code – Bonus Depreciation.
    • Everyone expects Trump to reinstate the Bonus Depreciation tax benefits. When this occurs, Buyers become MUCH MORE MOTIVATED to transact, as they receive large tax deferrals for doing so. This will spur development and large scale syndication activity in the $1M-$10M price range. This segment has been EXTREMELY challenging as the current Bonus Depreciation tax break has been sunsetting (60% in 2024, 40% in 2025-unless changed back to 100%).
  • Residential Deal Flow will increase this year. (See the inventory increasing in the chart below)
    • More inventory = less price appreciation. As homes aren’t going up 10% per year, those sellers become less emotionally attached and more willing to sell. This current era, a Buyer’s Market behaving like a Seller’s market, is coming to a close. Prices will hold this year, but I wouldn’t build in 5-10% appreciation anytime soon.

Doing a Deal with Diamond Equity

Here’s What I’m Buying:

  • Retail Strip or Shopping Center 10,000-250,000 Sq. Ft.
  • Industrial or Flex Warehouse 20,000 – 250,000 Sq. Ft.
  • Industrial 8,500 Sq. Ft+ on 3+ Acres
  • Prefer value-add: either low rents OR vacancy, or both
  • Prefer that you either Own, or are Direct to the Owner

Storage Development Deal – Open Allocation closing Jan 2025
Want to Co-Invest with Me?


This is a picture taken outside of the Wilkes Barre, PA storage development project. We are building a similar project in Lawrenceville, GA and breaking ground in Jan 2025. We have about 1/3 of the $4M allocation available for investment. You can watch the Investor Presentation with Fernando Angelucci & I here. (reply to this email for the access code) 

NOTE-I have an apartment building currently under contract and awaiting closing. Once that closes, the cash from that deal goes straight into this deal, and the allocation will be closed.

Interested in Investing? Or have further questions?  Schedule a Call


I’ll be in Orlando Jan 31-Feb 2 at this Diamond Inner Circle – Commercial Academy Event. Want to meet me there?

Register Here

Here’s Why I Attend:

  • Network: There are more than 100 Commercial Real Estate investors attending-most seek JV Partners who can bring them deals.
  • Knowledge: There will be 9 presentations of recent & active projects. There is no other place to get this level of “behind the scenes” details-most CRE investors are highly secretive and NEVER share any of their strategy. I may be one of the 9, I’ll keep you posted. 
  • Deal Flow: I own a shopping center, several storage facilities, 2 mobile home parks, and some flex industrial – all deals which discovered at these events.
  • Orlando, FL: I love the warm weather this time of year in Florida!!

Register Here

Jewels of Wisdom Newsletter – My Personal Goal for 2025

Happy Holidays fellow Real Estate Investor!

With the New Year just days away, everyone I know is already thinking about next year. I’ve found that asking the right questions as I plan helps produce the most desired result. Here are a few I ask as I evaluate my own goals & plans:

  1. What is the #1 skill I have now which produces the most results? Can I expand this further? 80/20 rule, 80% of results come from 20% of our actions. IDENTIFY the 20% most impactful actions
  2. What are some things I do, which cost time, that produce little, or even no results? Can I say “No” to these things next year to growth my results in other areas? 80/20 rule again. This time, I’m cutting out some of the 80% of actions which only produce 20% of the results
  3. What will life be like a year from now if I recreate certain areas of my life around my current/future goals?  This is a visualization, with eyes closed, SEEING myself living life one year in the future
  4. For any goal on my list, am I willing to pay the price to achieve it? Every goal has a set of actions, beliefs, and time/money investment required to achieve. It is important to understand the cost up front, when setting the goal and deciding whether or not you actually want to do/believe/pay to live out that goal

My goal for 2025 is to double the gross profit of our company. That means either every Ac Mgr on the team will also double their income (already avg $150K/year+ each)  OR we have to hire a few great Deal Maker’s to help carry the load. I’m sure we will have a combination of those 2 scenarios in reality.

The cost to achieve this goal is more & better leads for the team to work. Using the 80/20 framework, we are focusing our lead gen machine at the 20% of lead sources which have created 80% of our results. We’ve our own AI model to do this and, because of our 250 deals per year and industry leading data structure, we have an industry leading data set with which to train the AI model. These are the Glengarry leads!!

Want to work these with us in 2025?  For details on joining Diamond Equity please go to careers.diamondequity.com 

Here’s today’s agenda:

  • For Sale – 36 Real Estate Investor Deals 
  • Self Storage Investment – 22%-30% IRR Target
  • Meet me in Orlando on Jan 31?

First Time Reading?  Sign Up Here


Doing a Deal with Diamond Equity

Here’s What I’m Buying:

  • Retail Strip or Shopping Center 10,000-250,000 Sq. Ft.
  • Industrial or Flex Warehouse 20,000 – 250,000 Sq. Ft.
  • Must be value-add, either low rents OR vacancy, or both

Storage Development Deal – Open Allocation closing Jan 2025
Want to Co-Invest with Me?

This is a picture taken yesterday outside of the Wilkes Barre, PA storage development project. We are building a similar project in Lawrenceville, GA and breaking ground in Jan 2025. We have about 1/3 of the $4M allocation available for investment. You can watch the Investor Presentation with Fernando Angelucci & I here. (reply to this email for the access code) 

Due to Diamond Equity’s office operating in the Atlanta Region for the past 8 years, we have had a front row seat on the explosive, yet sustainable growth present in the Lawrenceville, GA market. We also have experience in large scale residential sub-division development in the region.

The terrain of Georgia creates a perfect storm for long term Self Storage demand. Due to the rocky, hilly terrain found in the Atlanta region, many houses must be built on slab-which means there is a large portion of new home inventory which does NOT offer a basement. No storage in the home creates the need for professionally managed storage space.

This facility will be built on Lawrenceville Highway, with full frontage. From the data sourced from my other facilities, we know that more than 50% of storage tenants come from road signage. Lawrenceville, GA is tough to get development approvals, which we have. This creates a barrier to future competition-and another reason we moved forward on this project.

Interested in Investing? Or have futher questions?  Schedule a Call 


I’ll be in Orlando Jan 31-Feb 2 at this Diamond Inner Circle – Commercial Academy Event. Want to meet me there?

Register Here

Here’s Why I Attend:

  • Network: There will be more than 100 Commercial Real Estate investors attending-most seeking JV Partners who can bring them deals.
  • Knowledge: There will be 9 presentations of recent & active projects. There is no other place to get this level of “behind the scenes” details-most CRE investors are highly secretive and NEVER share any of their strategy.
  • Deal Flow: I own a shopping center, several storage facilities, 2 mobile home parks, and some flex industrial – all deals which discovered at these events.
  • Orlando, FL: I love the warm weather this time of year in Florida!!

Register Here

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Investing In Commercial Real Estate With Danny Newberry
byREI Diamonds

Danny Newberry, founder of Vail Commercial, joins Daniel Breslin to discuss Newberry’s evolution in real estate investing. He shares the key lessons he learned in his journey from residential properties to commercial real estate, including the benefits of triple net leases and the importance of strategic management. Danny also covers market insights, cash flow considerations, and strategies for finding value in commercial investments. Tune in to this conversation full of valuable information about making the transition to commercial real estate or looking to enhance their investment strategy.

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Dan Newberry & I Discuss Investing in Commercial Real Estate:

  • Transitioning to Commercial Real Estate (00:01:39)
  • Danny discusses his journey from residential to commercial real estate, highlighting the gravitational pull many investors feel toward larger deals.
  • The Impact of “Rich Dad Poor Dad” (00:02:24)
  • He reflects on how reading Rich Dad Poor Dad at a young age sparked his interest in real estate investing.
  • First Investment Experience (00:14:30)
  • Danny shares his experience buying a sixplex during college and how it opened his eyes to the potential of real estate.
  • Challenges of Managing Multifamily Properties (00:21:22)
  • He talks about the overwhelming management intensity in multifamily properties and the cash flow challenges that often arise.
  • Advantages of Triple Net Leases (00:25:40)
  • Danny explains the benefits of triple net lease agreements, where tenants cover taxes, insurance, and maintenance, reducing the landlord’s responsibilities.
  • Evolution of Real Estate Investing (00:27:00)
  • He describes the progression from single-family homes to multifamily and finally to commercial real estate, highlighting the learning curve involved.
  • Market Insights and Timing (00:42:35)
  • Danny discusses how changes in the interest rate market influenced his investment strategy and decision-making processes.
  • Importance of a Strong Tenant Profile (00:39:50)
  • He emphasizes the significance of securing tenants with solid financials to ensure consistent cash flow.
  • Focus on Smaller Commercial Spaces (00:40:23)
  • He expresses his preference for small bay industrial and neighborhood shopping centers, noting their quick leasing times and lower management intensity compared to larger assets.
  • Long-Term Holding Philosophy (00:46:22)
  • Danny shares wisdom about the importance of holding quality assets long-term and understanding market dynamics to maximize investment returns.

Relevant Episodes: (200+ Content Packed Interviews in Total)

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Social Media Links:

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